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Iconic and versatile, the blue hue is the embodiment of the quintessential denim colour. This emblematic shade is the flag bearer of Cycle’s founding concept of cyclicity and demonstrates how a product can be reinvented through traditional materials and finishes and reworked with a contemporary edge.
Straight-fit jeans with a mid-high rise. Inspired by the cigarette design that dictated the rules in the 1990s, this five-pocket style is distinguished by its straight ankle-length leg and the rigid fabric typical of the most authentic denims. This piece comes in a classic blue shade and is distinguished by a bleach wash that creates a discoloured and slightly distressed effect on the denim, which is further accentuated by the frayed hem. The criss-crossing belt loops on the back that nod to the logo and the unmistakable plated logo on the back pocket, a signature detail of the brand, add a distinctive edge.
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